If you have been around for a while, you might recall the Hertz commercials from the 70s where the ex-football star and criminal, O.J. Simpson, is running through airports hurdling over rows of departure lounge seats and luggage. I know of other road warriors who also run through airports, priding themselves in being able to arrive at the gate just as the doors are closing.
Not me. In fact, I tend to get to most places early. And there is a good reason.
My background is in process design where there is a concept called “the theory of constraints.” The general idea is that success is limited by at least one constraining process—a bottleneck. In the business world, this means if you want to improve capacity, the most effective way is to increase the throughput at the bottleneck so that overall throughput is increased. You can think of this as strengthening the weakest link in the chain. Or to provide a more visual representation, by expanding the neck of an hourglass, throughput will be significantly improved allowing the sand to move more rapidly to its destination.
These bottlenecks aren’t too difficult to spot. As an example, XYZ company launches a huge marketing campaign for a new product, but the call center is inadequately staffed to handle the volume of incoming requests. This bottleneck will cost them potential customers. By improving the throughput of the call center, overall throughput for the company will be improved.
While it is common for companies to employ the theory of constraints to improve business results, I also use aspects of this model to increase success in my own personal life. Take flying—with over 1 million miles of flying under my belt, I have never missed a flight. How is this possible? I identified the places where bottlenecks typically occur, and I put those behind me first.
There are many potential logjams we can face when trying to catch a flight: traffic on the way to the airport and long lines at the check-in counter, baggage drop-off, or security. Any one of these could prevent me from getting to my plane on time. I can’t predict when it will happen nor do I have the capability to minimize any of these potential bottlenecks (although I do try to fly during slower times when traffic to and in the airport will be less)…
P.S. I’m curious. Which do you think is a stronger title for this article – “How to Always Be On Time” or “How to Never Be Late”? Please leave a comment with your thoughts.