Thought leaders for years have told people what to do. They write books, shoot videos, and create online training programs. Consultants on the other hand do all of the heavy lifting for their clients, implementing the solutions. But what if the key to creating more value for your customers/clients – and for your business – […]
Marketers will tell you the importance of growing your network. But what if the key to long-term success is about nurturing your network? In today’s episode we explore some power of creating deep relationships versus a large number of transactions. A question I am often asked is, “How can we market our business to attract new […]
In 2020 I made a strategic decision to hybrid publish Invisible Solutions (vs a traditional publisher, such as Penguin who published my two previous books). This gave me complete control over every aspect of the book: the content, the title, the cover design, the interior layout, the book quality, etc. I doubt a traditional publisher […]
Scaling a service-based business isn’t easy. Especially if you are a solopreneur who doesn’t want to hire employees or have expensive overhead. Short of cloning yourself or working 24 hours a day, what’s the solution? A question I am often asked by my professional speaker, consultant, and training colleagues is, “How can we scale my […]
Be skeptical any time someone tells you they have a best practice… While speaking at a conference several years ago, I tried an experiment. I told the audience that I had discovered the five best practices that nearly all successful people have in common. I printed these practices on a sheet of paper and invited […]
It gets easy to fall into the trap of equating novelty with innovation. But they are not the same. Value and relevancy are what matter with innovation. In this episode, we explore how to make sure you are solving the real problem. Instead of focusing on your own strengths, identify the needs of your customers. […]
In this episode, I share three useful tricks every innovator should steal from magicians. Then I share one of my favorite lenses – #24: VARIATIONS. The three tricks to steal are: Don’t trust the brain Start with the impossible solution. Performance is as important as the method. I also share why simplification is often the […]
When looking for solutions to your problems, it seems logical to turn to best practices for answers. But what if best practices are stupid? What if they are not the key to innovation or problem-solving and may lead you down the wrong path? In this episode, we explore three reasons why best practices may be […]
In today’s episode, we explore how concepts from linguistics can impact innovation. In particular, we dive into the distinction between surface structure and deep structure. Understanding these concepts will help you be better at strategic alignment, innovation, and problem-solving. We first define surface structure (the words used to convey a meaning) and deep structure (the […]
In this episode, we first explore a myth of productivity. Although most organizations are busier than ever and they want to “do more with less,” this is often the opposite of what is effective. Instead you want to “do less, get more.” Focus on the leverage points of your business and you will get greater […]
