NEW BOOK: Pivotal: Creating Stability in an Uncertain World Coming June 18, 2024

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Innovation Insights
by Stephen Shapiro

from to pivotal

What Does It Mean to Be PIVOTAL?

We live in uncertain times. It’s hard to know what to do next.

But in a world of chaos, we need stability, predictability,  and certainty.

Although the future is unknown, our past gives clues as to what we can and should keep doing. It provides insights on where to focus to get the greatest results.

Instead of pivoting and spinning, now is the time to be pivotal. Pivotal means “being of crucial importance.”

To do that, instead of focusing on what’s next, we need to hone in on what’s now.

Rather than only looking at what should change, we want to investigate what shouldn’t change and where we should double down.

Right now, everything seems like an opportunity. But in reality, many of these bright, shiny objects are just distractions.

To be pivotal to your customers and employees, stop the spinning and start going deep on what matters most.