Innovation Insights
by Stephen Shapiro

My Next Book

I am happy to announce that my next book will be published by Portfolio Penguin on September 29, 2011.

The title?

Best Practices Are Stupid:
40 Ways to Out-Innovate the Competition.

This book contains 40 bite-sized tips and tricks for creating a culture of innovation.

Most are quite counterintuitive or irreverent.  For example:

  • Asking for Ideas is a Bad Idea
  • Don’t Think Outside the Box; Find a Better Box
  • The Difference Between a Pipeline and a Sewer is What Flows Through It
  • You Get What you Measure, But Will You Get What You Want?
  • Hire People You Don’t Like

And 35 other unconventional ways to make your organizations a nimble, innovation machine.

I will share more, including the book cover, as soon it becomes available.

Stay tuned!