What’s in a Title?

When I founded my business in 2001, my title was “Innovation Speaker and Author.” Descriptive but boring. In 2010, I switched to “Innovation Evangelist” (and sometimes “Chief Innovation Evangelist”). It was more interesting, but some event organizers were not crazy about the word “evangelist.” By 2015, I landed on “Innovation Instigator.” I never loved it, […]

When a Dream is the Wrong Dream

Me on television

When I was a kid, I had a dream: I wanted to be a game show host on television. That dream is gone, but not forgotten. Thirteen years ago, it came close to happening. I was in the pitch rooms of nearly a dozen major cable networks. I had a world-class agent who represented some […]

Author Proof of the Personality Poker Book!

author proof of book

Big milestone today—I just received the author proof for the new edition of Personality Poker! Holding it in my hands is both exciting and surreal. This updated version brings the concepts to life in a fresh way, making it easier than ever for teams and individuals to discover their unique “hand” and how to play […]

Publish Your Book Fast — At Almost No Cost

Do you have a book inside you that’s waiting to be shared with the world? Are you worried the process will be too complex, time-consuming, or expensive? Traditional publishing can be all of those things. But there are faster, simpler, and far less costly ways to get across the finish line. I’ve published seven books: […]

The Two-Hour Product Launch

What if you could go from a blank sheet of paper to a launched product in less than two hours? That’s the challenge I gave myself this past week—and the result surprised even me. The Spark On Saturday, I tuned into Alex Hormozi’s $100M Money Models livestream. It was filled with insights that challenged the […]

The Unintended Benefit of AI Hallucinations

Personality Joker

Sometimes the best ideas come from mistakes. Case in point: I asked an AI tool to redesign the cover of my Personality Poker book. It got most of it right… except for one curious detail. Instead of “Personality Poker,” it said “Personality Joker.”   I laughed, then froze. This “error” had just solved a problem […]

Magic and Music: A Powerful Interpretation of the Suits in a Deck of Cards

magic, music and cards

I love card magic, and one of my favorite routines is by Shawn Farquhar. In it, he performs beautiful cardistry to Sting’s Shape of My Heart. The routine is amazing, and the song is one I love. Sting’s lyrics are a great example of how the suits of a deck can carry meaning. His interpretation […]

Help Wanted – Personality Poker Book Readers

Personality Poker 2025 Edition

In 2010, the Personality Poker book was published by Portfolio Penguin. But as I mentioned in my previous post, due to some design issues, we pulled the book from stores in 2014. For over ten years, that book remained unavailable to the public. To celebrate the 15th anniversary of its initial publication, I am pleased […]

From Bookstore Bust to Box Set Brilliance

personality poker book reimagined web-min

In my last post, I shared the story behind the original Personality Poker book design. When it was first published in 2010, the concept was innovative: A hardcover book with a deck of cards glued to the back cover in a clear plastic case. It made a statement—and I loved it! It looked great in […]