Innovation Insights
by Stephen Shapiro

Which magazine do you think men are more likely to buy: a men’s health magazine with the cover, “Lose Your Gut Fast” or a similar magazine with the cover, “Get Six Pack Abs”? One study

“If Thomas Edison didn’t know what he had when he invented the phonograph while he thought he was trying to create better industrial equipment for telegraph operators…what are the odds that you — or any

Here is another “innovation tip.” This one is simple, yet incredibly powerful. In fact, I am using this concept right now with this website. But more on that later. One of the biggest barriers to

“Success is blocked by concentrating on it and planning for it… Success is shy – it won’t come out while you’re watching.” – Tennessee Williams

A few years back, I was an instructor of Stephen Covey’s “Principle Centered Leadership” course within Accenture. Over 75% of the attendees said that achieving balance in their life was their number one reason for

I was recently interviewed for SellingCrossing about my thoughts on selling. You can read the interview by clicking here.

Well, at least that is the claim of journalist Oliver Burkeman. And maybe he is right. In today’s Guardian (a British newspaper), he wrote: “One of the most stress-inducing books I’ve ever read is called

“Hacking something together means deciding what to do as you’re doing it, not a subordinate executing the vision of his boss. It implies the result won’t be pretty, because it will be made quickly out

At a recent workshop on creativity, I discussed “the performance paradox” – the concept that trying harder produces poorer results. Afterwards, one executive in the audience came up to me and told me his own

I just came back from a thought-provoking creativity conference. In attendance were hundreds of people, many of whom have been creativity practitioners for dozens of years. It was interesting to see how many of them

Back in 1985, I worked for Unisys (then Burroughs) as part of an engineering co-op program while in college. This gave me hands-on experience working in the production control department for this large computer manufacturer.

In today’s USA Today, an article discussed “players who are slumping in pursuit of milestones.” The examples they give are: Barry Bonds, who is eight home runs shy of Hank Aaron’s record of 755, has

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