Innovation Insights
by Stephen Shapiro

Passion = Prosperity

Yesterday afternoon I purchased Joe Vitale’s The Attractor Factor at a local bookstore. I decided to read a little bit before going to sleep. By 2AM I finished the book. Interesting stuff! Although our perspectives are quite different (his book is spiritually oriented, while mine works with any belief system), the underlying principles are somewhat similar (e.g., detachment, appreciation, turning something bad into something good, etc). On page 35 of his book, Joe talks about a study that was done back in the 1960’s.

“Years ago, Srully Blotnick conducted a study of 1500 people. They were put into two categories: Category A said they would pursue money first and do what they really wanted to do later. Over 1245 people went into that group. Category B, made up of 255 people, said they would seek their interests first, and trust that money would follow later. What happened? Twenty years later, there were 101 millionaires from the entire group. Only one came from group A. The remaining 100 millionaires all came from group B, the group that said they would pursue their passions first and let money come later.”

Passion and prosperity are not mutually exclusive. When you “have the life you want now”, money finds you rather than you having to chase it.

P.S. This study was originally published in “Getting Rich Your Own Way” by Srully Blotnick in 1982. I have since learned that Blotnick’s work is questionable. I do believe that the premise is correct. The numbers are suspect. See the comments for more details.