Different Questions = Different Answers

Last month my girlfriend and I were in Aruba. 5 days of bliss at the Marriott there. We were scheduled to fly home on a Friday. But when we woke up Thursday morning, we realized we were not ready to leave. We loved the island and wanted more! Fortunately we didn’t have plans for the […]

30-Day Innovation Challenge

You hire a speaker. Everyone leaves the event motivated. And then what? One study shows that immediately after a 10-minute presentation, listeners only remembered 50% of the content! A day later that number dropped to 25%, a week later it was 10%, and as the days passed, everyone forgot everything altogether. Of course, some speeches are […]

Stories not Scoring

Last week after giving a speech at a casino hotel in Las Vegas, I sat at the bar and settled in to listen to a band play old music from the Rat Pack. Just as I was getting ready to leave, a guy tapped me on the shoulder and asked, “Are you Steve Shapiro, the […]

Better and Faster Innovation

I recently received a review copy of Jeremy Gutsche’s “Better and Faster.” Jeremy is the CEO of TrendHunter.com and the book reflects the quality of the site. If you are a regular reader of my blog, you will know that I rarely post (if ever) post book reviews. But I liked this one so much, […]

Stephen Shapiro’s Innovation Philosophy

The Uberization of Everything

The taxi industry is shaking in its boots, worried about the impact of Uber. The reality is, every industry should be concerned. For those of you luddites who have not yet heard of Uber, it is a technology platform that allows you to request a ride from an individual who will then pick you up in his […]

The Soft Drink Printing Machine

I don’t have many vices. But I’ll admit that I do enjoy a Diet Coke from time-to-time. And my latest hedonistic pleasure is Diet Coke blended with orange soda. The cola/orange blend isn’t something I ever “make” on my own. I could buy a bottle of diet coke and a bottle of orange Fanta and mix them together. […]

Blackjack and Innovation

As I write this, I am in Las Vegas, a place sometimes referred to as Lost Wages. For the past two nights, I hit the blackjack tables for some fun. Fortunately I am ahead…so far. I like blackjack because it is a game of probability – and only probability. It is fun to watch other […]

Innovation Philosophy Transcription

I recently posted my 6-minute animation video that explains my innovation philosophy. If you prefer it in written form, here it is…Enjoy! *** Innovation. You know it is essential for long-term growth. You are clear that it’s the key to beating the competition. And… you avoid it like the plague. Why? There are MANY reasons organizational […]

Innovation Philosophy Video

Many people have asked me to summarize my innovation philosophy. Although I have many articles on the topic, to make it easy, I decided to create a 6-minute animation. This video summarizes the three key mistakes companies make when innovating – and what they can do to address those issues. Following these steps can lead to […]