Innovation Insights
by Stephen Shapiro

Every Gambler Can't Win

Today’s Monday Morning Movie

It seems like every gambler has a system that ensures they win more than they lose. Of course this can not be the case.

The same is true with innovation. Everyone is convinced they have the next big idea and have all the evidence to support their belief. But most innovations fail.

What is going on here? And what can you do about it?

Today I discuss how the brain is fooling us into believing false beliefs.