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Innovation Insights by Stephen Shapiro

Today’s Monday Morning Movie

The military knows the dangers of something called “target fixation.” This is where you overly focus on the enemy, and as a result you subconsciously end up crashing right into them.

The same thing occurs in business. When we focus on the enemy (the competition) we subconsciously end up replicating what they do. This limits our thinking. Therefore, to be successful, we need to look elsewhere.

You can find the transcription here

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