Innovation Insights
by Stephen Shapiro

As the economy continues to tumble, it is tempting to cut back on your investments in innovation. But now is the perfect time to increase your innovation efforts. Here are seven creative ways that innovation

There is one thing I realized early in my speaking career: being a great speaker does not mean you will necessarily have a great speaking business. This past weekend I gave a presentation on how

Last night I attended an event where three presenters shared examples of how “New Media” has become a powerful marketing tool. Here are my three favorites. The best video series award goes to the “Will

Although I rarely write about politics, the current Presidential campaigns are giving us some interesting examples of psychological manipulation. For example, this morning’s newspaper’s headline was, “(Obama) says Clinton’s attacks paved way for her big

Innovation can be, and should be, fun. Here is a 16 question “diagnostic tool” I published back in 2001 in my first book, 24/7 Innovation. It may help you assess just how innovative your organization

Here’s a great quote from Ville Keränen from Finland: “One idiot who walks gets further than five intellectuals who only talk…”

I was having a conversation the other day with the CEO of a small and growing company. We were talking about innovative pricing models that could help attract – and then lock in customers. Although

Last week I attended a presentation at the Four Seasons hotel in Boston given by Barbara Talbott, the EVP of Marketing for the Four Seasons. She discussed “The Power of Personal Service.” Here are my

A person functioning exclusively in the Cartesian mode may be free from manifest symptoms but cannot be considered mentally healthy. Such individuals typically lead ego-centered, competitive, goal-oriented lives. Over preoccupied with their past and future,

photo credit: Peter Emmett Here is another tip from our “Little Book of BIG Innovation Ideas.” As adults, when we try to solve a problem, we often ask, “What does this mean?” We try to

“The more you are like yourself, the less you are like anyone else, which makes you unique.” — Walt Disney This quote is quite appropriate given my recent blog entries (and this one too). This

My previous entry focused on innovation as a way of helping you stand out in a crowd. I also discussed how wearing a bathrobe at a black tie event can have the same effect. In

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