Everyone loves brainstorming. Right? Unfortunately, the way most teams run their sessions is ineffective and inefficient.
But what if there is a better way?
In todays’ episode, I explore the 5 problems associated with traditional brainstorming. For each, I give you a better way that will help improve every session. Doing this will move them stupid to stupendous.
The 5 problems with brainstorming:
- Poorly defined challenge
- Lack of diversity
- Group think
- Single threading